FTC, Google or both?

December 3, 2009

Zack Urlocker posted an article on “The Open Source” about one of the scams that the internet marketing technologies have spawned.  He writes about the practice of setting up large numbers of review sites that publish product reviews, invariably very positive, full of links to the reviewed product.

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Lots of Innovation in Search Engines

November 21, 2009

There is no product category that appears to be as locked up as Search. Google’s market share is a massive 72%, with the spoils going to Bing, Yahoo, Ask.com and a host of others. Yet there is a flurry of innovation going on in search and it is one of the very few segments of [...]

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Listorious

November 4, 2009

It did not take long at all to see the first service pop up that categorizes lists and helps you discover them, see how much they are subscribed to, etc. It is called Listorious and offers the ability to “discover the best Twitter Lists” as value proposition. It is clear that Twitter lists will define [...]

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Lists at Twitter

November 3, 2009

Twitter is not known for feature-creep, but last week it introduced a significant new feature that will have real impact on how Twitter is used: Twitter Lists.
So what are Twitter Lists?

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What happened to Pull Marketing?

November 2, 2009

A constant theme running through my marketing work for years (at Borland, Red Hat, Agitar, Zend and Sonatype) was the strategy decision whether we should focus on a Pull or Push strategy. “Pull” was defined roughly as the work done to create streams of inbound leads, brought about by giving away something valuable for free [...]

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Getting going

November 1, 2009

After Sonatype I have taken some down-time in October. I have made physical fitness my first priority in that period and am now at a fitness level better than when I arrived in the US 16 years ago. I am enjoying the running and biking, so I will continue to push that.
Besides that I have [...]

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